TourneyCentral announces major updates in 2011

TourneyCentral, the only fully integrated online solution for youth soccer tournaments, announced today it has included several new features in the 2011 release of the popular soccer tournament software. The features will provide additional capability via sophisticated integration with new media, including social media. Soccer players, coaches and fans will be now be able to combine their tournament experiences with their personal Twitter, Facebook and YouTube accounts. TourneyCentral is the only event-focused youth soccer tournament software that provides a complete end-to-end integration solution.

“Our customers continue to ask for leading edge features as the soccer tournament market develops and grows and we continue to respond,” says Gerard McLean, President of TourneyCentral. “At the same time, our competitors have become more aggressive in their attempts to mislead the market regarding our capabilities and strengths. As the established leader in soccer tournament software, it’s time to make another giant step ahead of the market by providing these unique and unparalleled new features.”

In addition to participants, TourneyCentral has also integrated its online DEALS section with advertisers’ social media spaces like Twitter, Facebook and YouTube. Fans can now connect with advertisers in multiple ways, providing a stronger and more robust experience for important sponsors of the software.

“All our advertising for our tournament has moved online,” claims Dan Monahan, tournament director for the Mead Cup. “The tools that TourneyCentral provides for us in their online DEALS area are far more comprehensive than anything we can print in a program. We can sell more quickly, distribute to a wider audience and drive significantly more traffic to our advertisers.”

“We’ve listened carefully to what the core soccer market wants, and this newest release is our response,” says McLean. “We’re making the tournament experience even memorable for our participants by integrating today’s vibrant new media environment even more tightly with TourneyCentral.”

The only solution of its kind that does not rely on external partners to provide functionality, TourneyCentral offers a stable, secure environment for advertisers as well as fans, coaches and players.

ABOUT TOURNEYCENTRAL
TourneyCentral is the only fully integrated, event-focused online solution for youth soccer tournaments. Since 1999, TourneyCentral has been producing web sites that provide youth soccer tournaments with end-to-end integrated experience management for guest teams, from marketing through scoring. In addition, advertising tools provide tournaments with an increased opportunity for advertising and sponsorship revenue as a result of significantly increased traffic to the web site. TourneyCentral will be attending the NSCAA Conference in Baltimore in January 2011. For more information, visit www.tourneycentral.com.

TourneyCentral.com is owned by Rivershark Inc., based in Ohio. Companion and marketing partner properties consist of The Soccer Tournament Review, a blog and iTunes podcast for tournament directors, MyTournamentSpace, a photo-sharing site linked directly into the tournament game schedule and www.ticoscore.com, a single-source database and ranking system for soccer tournaments.

TourneyCentral will be attending the NSCAA Conference in Baltimore in January 2010.

Contact for more information
Gerard McLean
gmclean [at] rivershark.com
937-836-6255

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