I’m a bit amused whenever I see a question come across on one of our sites, framed something like:
I wanted to know about <something> but I could not find it on your site. Is it not available or is your website not updated? (emphasis is mine)
But my amusement quickly turns to frustration because I am suddenly and painfully aware that years and years of really, really horrifically bad soccer tournament web sites have conditioned your potential guest teams to assume and accept that your tournament web site is going to be out of date; almost always. And as you are expected to do more and more for teams in real-time, the task of keeping a traditional web site updated gets pushed further and further back.
Our advice: If you have a TourneyCentral web site, it is easy to keep current at all times. Post a message on the front page of your site that says with confidence that EVERYTHING about your tournament is posted on the web site and that it is CURRENT. Keeping your web site REAL TIME tells your guest teams that you are a tight organization who has its act together. It is the one bit of competitive advantage that is easy to gain and maintain.
And, if you don’t have a TourneyCentral web site and you want to project an image of real-time, what is holding you back? I’ve just now checked the dial tone on our phones and it still works. Call today.